Marketing Research in practice
{"Image DocumentName": "Marketing Research in practice", "Image ImageDescription": "Marketing research is concerned with investigating and understanding buyer behaviour. Buying behaviour is merely one element of human behaviour; it is complex and influenced by many factors. Motivations may be a mixture of business specific, personal, economic, psychological, sociological and demographic variables. Behavioural sciences give insights into consumption.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}