undifferentiated marketing definition
{"Image DocumentName": "Undifferentiated Targeting Strategy", "Image ImageDescription": "Advantages: Potential savings on production and marketing costs. Disadvantages: Unimaginative product offerings. Company more susceptible to competition. Notes: The first firm in an industry sometimes uses an undifferentiated strategy. Consider Coca-Cola when it had a single product and a single size of its original soft drink.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}