Positioning Positioning is not only what you do with the product.
{"Image DocumentName": "Positioning Positioning is not only what you do with the product.", "Image ImageDescription": "Positioning is also what you do with the mind of the prospect. With consumer products positioning is achieved via mainly advertising. With industrial products positioning is achieved via personal selling, publicity, trade shows, advertising and company performance. Key marketing variable. Not Key marketing variable. Customer service, product performance.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}