Marketingové cíle a strategie
{"Image DocumentName": "Marketingov\u00e9 c\u00edle a strategie", "Image ImageDescription": "EKO VY_32_INOVACE_EKO_11. Marketingov\u00e9 c\u00edle a strategie. strategie pronik\u00e1n\u00ed. firma se sna\u017e\u00ed proniknout na trh se st\u00e1vaj\u00edc\u00edmi produkty, c\u00edl - vy\u0161\u0161\u00ed obrat. vhodn\u00e1 v po\u010d\u00e1te\u010dn\u00ed f\u00e1zi \u017eivotn\u00edho cyklu. strategie rozvoje trhu. firma se sna\u017e\u00ed nab\u00eddnout st\u00e1vaj\u00edc\u00ed v\u00fdrobek na nov\u00e9m trhu. kdy\u017e je st\u00e1vaj\u00edc\u00ed trh nasycen nebo firma vyt\u011bsn\u011bna konkurenc\u00ed.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}