SUMMARY OF PRODUCT LIFE CYCLE (strategies)
{"Image DocumentName": "SUMMARY OF PRODUCT LIFE CYCLE (strategies)", "Image ImageDescription": "Introduction. Growth. Maturity. Decline. Product. Offer a basic. Extension. service. Diversify brand. and models. Phase out weak. items. Price. Use cost plus. Price to. penetrate the. market. Price to match. or beat. competitors. Cut price. Place. Build selective. distribution. Intensive. Build more. intensive. Go selective. phase out. Unprofitable. outlets. Advertising. Build product. Awareness. among early. adopters. Build. awareness. & interest in. The. mass market. Stress Brand. differences & benefits. Reduce to level. needed to. Retain. Hard core. Loyal. Sales. Promotion. Heavy. Reduce. Increase to. encourage brand. switching. Reduce to. minimal level.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}