A general view of di-gel a new antacid as di-gel Helps New Yorkers 'Undo' Black Friday Shopping Troubles on November 23, 2012 in New York City.
{"Image ImageDescription": "NEW YORK, NY - NOVEMBER 23:  A general view of  di-gel a new antacid as di-gel Helps New Yorkers \"Undo\" Black Friday Shopping Troubles on November 23, 2012 in New York City.  (Photo by Brad Barket/Getty Images for di-gel)", "Image Copyright": "2012 Getty Images"}