13www.bridgingthegapresearch.org Nutritional Content Analysis Food and beverage advertisements were assessed on the basis of: Saturated Fat (% Kcal): High >10% Kcal from saturated fat Sugar (%Kcal): High >25% Kcal from sugar Sodium (mg per 50g portion): High >200mg of sodium per 50g portion Fiber (g per 50g portion): Low <1.15g of fiber per 50g portion Nutritional Content was weighted by the ratings data to provide estimates of exposure to nutritional content Nutritional Content
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