Planned Changes to Corporate Culture Latin American Business Outlook Duke University / FGV / CFO Magazine Sept 2014 36 Latin American CFOs plan to put more emphasis on strategic (long-term) results  Nearly 30% of Latam companies indicate that they will increase strategic focus, while nearly 25% say more focus on customer orientation  Though not shown in the graph, most Latam CFOs say that it is very important for their employees to understand the corporate culture.
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