The Personal Selling Process
{"Image DocumentName": "The Personal Selling Process", "Image ImageDescription": "Steps in the Personal Selling Process. Presentation is when the salesperson tells the product story to the buyer, presenting customer benefits and showing how the product solves the customer\u2019s problems. Need-satisfaction approach: Buyers want solutions and salespeople should listen and respond with the right products and services to solve customer problems.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}