"Another Limited Edition Collection for Target Jason Wu is next up to create a high street range for US store TARGET, a stand alone, limited edition collection.  ""The exciting thing about this limited edition collection of affordable women's wear and accessories is that it allows me to reach a wider audience and bring my designs to people who may not have been able to purchase them before,"" said Wu. ""My collection for Target is chic and wearable. I think women everywhere will enjoy it."" A favourite with Michelle Obama (who was seen shopping in Target herself last week), Wu says he won't compromise on quality - despite the lower price tags. ""This partnership offers an exciting opportunity for me to interpret my aesthetic into a collection made for a broader market,"" he told WWD. ""It was very interesting for me to translate my signature touches into a more affordable collection without compromising quality, design and sophistication. My collection for Target features clothes and accessories that are easily convertible from day to evening - sophisticated, feminine dresses, mix-and-match separates and playful accessories all with a bit of charm and dressed-up attitude."" Bargain hunters were ready for their own kind of kickoff bright and  early this Super Bowl Sunday, as they lined up outside of Target stores excitedly waiting to buy for designer Jason Wu's new collection for  Target. Target doors opened at 8 a.m., and less than  five minutes later everything Wu had been snatched up except a few tops  in sizes large and extra large.  Wow, Jason Wu, your first high street collection for Target has been snatch up within five minutes. Unbelievable!"
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