© Licensed to London News Pictures. 15/03/2012. London, UK. Natalie Wells looks for flowers for her hotel contract business. The Mothering Sunday sales rush is on for flower growers, suppliers, florists and retailers amongst the Flowers at the New Covent Garden Flower Market on March 15th 2012 in London, England. New Covent Garden Flower Market is London's premier wholesale market stocking the widest range of flowers, plants and foliage in the UK. The run up to Mothers' Day is crucial in the flower selling calendar as Mothers' Day sales are condensed into about four days making the market very busy. Traditionally, Mothering Sunday was a day when children, mainly daughters, who had gone to work as domestic servants, were given a day off to visit their mother and family. Today, Mother's Day is a time when children give flowers and cards to their mothers, and generally pamper them..  Photo credit : Stephen SImpson/LNP
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