Different Type of Scales (cont.)
{"Image DocumentName": "Different Type of Scales (cont.)", "Image ImageDescription": "Q-Sorting: Q-Sorting is basically a sophisticated form of rank ordering. A set of objects - verbal statements, slogans, product features, potential customer services, and so forth - is given to an individual to sort into piles according to specific rating categories. Paired Comparison: Paired comparison scales ask a respondent to pick one of two objects from a set based upon some stated criteria.", "Image XResolution": "37", "Image YResolution": "37", "Image ResolutionUnit": "Pixels/Centimeter", "Image Software": "SlidePlayer", "Image YCbCrPositioning": "Centered"}