"July 29, 2010 - Tokyo, Japan - Tokyo, Japan - Ryuji Yamada, president and chief executive officer of NTT DoCoMo Inc., deliver a speach during a press conference in Tokyo, Japan, on July 29, 2010. The Japanese mobile communication giant NTT DoCoMo today unveiled the brand name and logo of its forthcoming LTE (Long Term Evolution) next-generation mobile service for the Japanese market, which is scheduled to launch in December. The brand name is written Xi and read ""crossy. In the same time, the company reported a 3.5 percent drop in first- quarter profit as revenue from data services failed to offset a decline in voice-call traffic."
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