Marketing and the changing image of female smoking Being bought by men (prostitute) Being bought by men (prostitute) Being like men (lesbian/mannish) Being like men (lesbian/mannish) Being able to attract men (glamourous/sexy) Being able to attract men (glamourous/sexy) Being equal to men (feminism) Being equal to men (feminism) Being your own woman (emancipation) Being your own woman (emancipation) (modified from Greaves 1996) (modified from Greaves 1996)
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